All about – Search Engine Friendly Pages

by Lara Crevena

There is no point in building a website unless there are visitors coming in. A major source of traffic for most sites on the Internet is search engines like Google, Yahoo!, MSN, Altavista and so on. Hence, by designing a search engine friendly site, you will be able to rank easily in search engines and obtain more visitors.

The major search engines use programs called robots or crawlers to index sites to the list of its search results pages. Follow links to a page, read the page and save it in its own database, pulling the list, as people search for.

If you want to make your site easily indexed, it must avoid using frames on your site. Frames only confuse the robots search engines and they might even leave your site because of that. In addition, frameworks make it difficult for users to bookmark a specific page of your site without using long, complicated scripts.

Do not submit important information in Flash movies or pictures. Robots search engines can read your text on the source code if you present important words in Flash animations and images rather than text, your search engine ranking will be affected dramatically.

Use meta tags accordingly on every page of your site so that the search engine robots know at a glance what is particular about the page and whether or not to index. By using meta tags, you are the search engine facilitating the task of the robot so that they crawl and index your site more frequently.

Stop using HTML tags as bad your page style. The use of CSS (cascading style sheets) in their place because they are more effective and efficient. Using CSS, you can remove the HTML and make your pages much lighter and faster to load.

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